Connecticut Nonprofits: Best Practices in Public Policy

Public policy, at its core, is about building relationships. Here are some best practices for making public policy an effective part of your organization.

  • It is local, local, local – a local focus and connection.
  • Know your elected officials and make sure they know you.
  • Build and maintain your relationship with elected officials before you ask for their help.
  • During election season, you always have something to offer to elected officials: your vote. (A nonprofit should assist its constituencies in public and civic engagement by encouraging voting and other citizen participation in local, state and federal policy-making efforts.)
  • If you can put elected officials in front of potential voters, they will show up.
  • Create your own buzz and make yourself recognizable.
  • Develop a “30-second elevator: speech on your issue and programs.
  • Five calls to a single legislator can be enough to turn an issue in your favor.
  • A team approach – involving board members, staff, volunteers and consumers – will have the greatest impact on elected officials. (Nonprofits should involve their constituents when developing specific strategies to address key issues facing their organizations.)
  • Support other nonprofits and your elected officials by attending the public community events they host.